Câu hỏi:
1 năm trước

Choose the best answer to complete the passage.

Today's young people have an unprecedented (1) _______ of money to spend on personal items. Many kids enjoy large allowances, and older teens may have cash from part time jobs. This means that they have a lot of disposable income that can be spent on luxury items, (2) _______ clothing, electronics, music, and other items popular with young people. Because young people are (3) _______ a lot of the purchasing decisions regarding these objects, they are designed and marketed with kids and teens in mind. Another reason kids are so important to marketers is that kids influence a lot of the spending (4) _______ occurs in families, too. Companies (5) _______ this power. In fact, advertisers often direct ads specifically to kids (6) _______ they know that kids can be very powerful and persistent when it comes to getting their parents to buy stuff. Marketers know that (7) _______ people to switch to their brand can be tough. And because kids and teens tend to be loyal (8) _______ brands once they find one they identify with, companies may (9) _______ have a customer for life. For this reason, it is essential that kids are taught media awareness skills that include not only understanding why they are targeted by marketers, but how to critically assess marketing messages, (10) _______.

For this reason, it is essential that kids are taught media awareness skills that include not only understanding why they are targeted by marketers, but how to critically assess marketing messages, (10) _______.

Trả lời bởi giáo viên

Đáp án đúng: c

Cấu trúc: not only…but…as well: không chỉ…mà còn

=> For this reason, it is essential that kids are taught media awareness skills that include not only understanding why they are targeted by marketers, but how to critically assess marketing messages, (10) as well.

Tạm dịch: Vì lý do này, điều cần thiết là trẻ em phải được dạy các kỹ năng nhận thức về phương tiện truyền thông, bao gồm không chỉ hiểu lý do tại sao chúng được các nhà tiếp thị nhắm mục tiêu, mà còn cả cách đánh giá nghiêm túc các thông điệp tiếp thị.

Hướng dẫn giải:

Cấu trúc liệt kê

Giải thích thêm:

Bài đọc hoàn chỉnh:

Today's young people have an unprecedented (1) amount of money to spend on personal items. Many kids enjoy large allowances, and older teens may have cash from part time jobs. This means that they have a lot of disposable income that can be spent on luxury items, (2) like clothing, electronics, music, and other items popular with young people. Because young people are (3) making a lot of the purchasing decisions regarding these objects, they are designed and marketed with kids and teens in mind. Another reason kids are so important to marketers is that kids influence a lot of the spending (4) that occurs in families, too. Companies (5) recognize this power. In fact, advertisers often direct ads specifically to kids (6) because they know that kids can be very powerful and persistent when it comes to getting their parents to buy stuff. Marketers know that (7) getting people to switch to their brand can be tough. And because kids and teens tend to be loyal (8) to brands once they find one they identify with, companies may (9) potentially have a customer for life. For this reason, it is essential that kids are taught media awareness skills that include not only understanding why they are targeted by marketers, but how to critically assess marketing messages, (10) as well.

Giới trẻ ngày nay có một số tiền lớn chưa từng có để chi tiêu cho các vật dụng cá nhân. Nhiều trẻ em được hưởng các khoản phụ cấp lớn, và thanh thiếu niên lớn hơn có thể có tiền mặt từ các công việc bán thời gian. Điều này có nghĩa là họ có nhiều thu nhập khả dụng có thể chi tiêu cho các mặt hàng xa xỉ, như quần áo, điện tử, âm nhạc và các mặt hàng khác được giới trẻ ưa chuộng. Bởi vì những người trẻ tuổi đang đưa ra rất nhiều quyết định mua hàng liên quan đến những đồ vật này, chúng được thiết kế và tiếp thị cho trẻ em và thanh thiếu niên. Một lý do khác khiến trẻ em rất quan trọng đối với các nhà tiếp thị là trẻ em cũng ảnh hưởng rất nhiều đến chi tiêu xảy ra trong các gia đình. Các công ty nhận ra sức mạnh này. Trên thực tế, các nhà quảng cáo thường hướng quảng cáo đặc biệt đến trẻ em vì họ biết rằng trẻ em có thể rất mạnh mẽ và kiên trì khi bắt bố mẹ mua đồ. Các nhà tiếp thị biết rằng việc thu hút mọi người chuyển sang sử dụng thương hiệu của họ có thể rất khó khăn. Và bởi vì trẻ em và thanh thiếu niên có xu hướng trung thành với thương hiệu khi họ tìm thấy thương hiệu mà họ đồng nhất, các công ty có thể có khả năng có khách hàng suốt đời. Vì lý do này, điều cần thiết là trẻ em phải được dạy các kỹ năng nhận thức về phương tiện truyền thông, bao gồm không chỉ hiểu lý do tại sao chúng được các nhà tiếp thị nhắm mục tiêu, mà còn cả cách đánh giá nghiêm túc các thông điệp tiếp thị.

Câu hỏi khác

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Câu 2:

Read the passage and answer the questions

Choose the best answer to complete the passage.

Over the years, shopping (1) __________ a very common activity. Lots of people enjoy going to shopping centers or stores, but it's more than a (2) __________ hobby for some of them. They have become shopaholics, people who simply enjoy shopping and walking around spending money without being able to stop doing it.

Shopaholics, also called compulsive spenders, are people hooked (3) __________ shopping. They really like shopping and usually buy things that they don't need. They don't have enough money, (4) __________ they buy everything they want.

Some people go shopping when they are sad, worried activity or lonely and they want to feel better. They use this way to forget their problems. Shopaholics say that they feel more important and (5) __________ after they buy something.

We think that women enjoy shopping more than men, but that's not true. Men really like shopping because they feel they have power and control. Also, men usually buy big items while.

Shopaholism can cause many problems. Some of them can be psychological; and in women (6) __________ their money on clothes, cosmetics, decorations for their houses, or things for the family that case, people should get help. It can also cause (7) __________ problems.

Lots of people enjoy going to shopping centers or stores, but it's more than a (2) common __________ for some of them.

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Câu 6:

Read the passage and answer the questions

Choose the best answer to complete the passage.

Over the years, shopping (1) __________ a very common activity. Lots of people enjoy going to shopping centers or stores, but it's more than a (2) __________ hobby for some of them. They have become shopaholics, people who simply enjoy shopping and walking around spending money without being able to stop doing it.

Shopaholics, also called compulsive spenders, are people hooked (3) __________ shopping. They really like shopping and usually buy things that they don't need. They don't have enough money, (4) __________ they buy everything they want.

Some people go shopping when they are sad, worried activity or lonely and they want to feel better. They use this way to forget their problems. Shopaholics say that they feel more important and (5) __________ after they buy something.

We think that women enjoy shopping more than men, but that's not true. Men really like shopping because they feel they have power and control. Also, men usually buy big items while.

Shopaholism can cause many problems. Some of them can be psychological; and in women (6) __________ their money on clothes, cosmetics, decorations for their houses, or things for the family that case, people should get help. It can also cause (7) __________ problems.

Some of them can be psychological; and in women (6) __________ their money on clothes, cosmetics, decorations for their houses…

38 lượt xem
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